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team sent out a press release to national newspapers, crime and health correspondents, plus the trade press, calling for an HSC study into the links between cannabis and psychosis. It was supported ...
that for some time to come. RESUME 1996: Marketing and PR assistant, Grant Thornton 1997: Press office assistant, Royal Free Hampstead NHS Trust 1998: Press officer, Public Health Laboratory Service 1999: Head of press and media activities, PHLS 2001: Head of external comms, PHLS 2003: Director ...
Prior to Christmas, I observed the penultimate session at which members of the press and advertising and PR industries came under scrutiny. The issue being addressed was whether pharma exerted undue influence through marketing channels and media. Important questions were asked regarding the 'uncritical ...
in the national press over the past two years have claimed drug companies are employing 'ghost writers' to place ... fields have been cited in press coverage as having read articles in journals that named them ... with the ABPI code of ethics.' Nonetheless, the original claims in the press led to the mounting of a campaign ...
Press releases sent out by pharma firms ten years ago, were concerned primarily with the research and development of new drugs. These days, things are different. The market is tighter and there are new pressures. Drugs firms have shifted to focus heavily on the marketing of their medicines, and this is where strong ...
from the US - unless they're Pfizer.' Markham says: 'The press don't want a good-news story but we ...
Metoprolol and another selective beta blocker, Bisoprolol. A press release was distributed and sold ... characteristics with a press release or press pack relating to a medicine - Companies may provide members ...
and supplements, women's consumer press, and broadcast and online media. The aim was to get them to trial, feature ... organised a series of press visits to key contacts, with content tailored to the sector. Visits ... for December/January issues. Celebrity-based magazines were included in the August press visits to secure ...
in the national press over the three days of the conference from titles including the Daily Mail, the Daily Mirror ...
; press releases and case studies were sent to key publications; and broadcast footage was developed ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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