Special effects company Artem appoints TPR for global brief
21 May 2012 | by Hannah Crown
brands such as Associated Press, as well as festivals and production companies not just in the UK ...
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Sainsbury's rapped by ad watchdog after Asda complaint
23 May 2012 | by Matthew Chapman
Price reassurance is a key battleground in the supermarket wars and the leading players have frequently taken complaints about rivals' ads to the Advertising Standards Authority (ASA). Asda took issue with one TV and three press ads Sainsbury's ran in October for its Brand Match scheme, which ...
Media360: Zeebox is social media app to watch says MEC's Fletcher
17 May 2012 | by John Reynolds
, but stressed the importance of translating data into a concise one-page, particularly in a time-pressed ...
Britney Spears joins US X-Factor judging panel
15 May 2012 | by Mark Banham
Spears and singer-songwriter Demi Lovata will replace departing judges Nicole Scherzinger and Paula Abdul, who had confirmed their at the end of the first series they would not return for a new series. Speaking at a press conference to launch the second series of the US primetime programme ...
Brand Health Check: YouView
10 May 2012 | by Kim Benjamin
Technical problems, several delayed launches and an entire press and marketing team fired - YouView, the set-top box business led by entrepreneur and The Apprentice star Lord Alan Sugar, has hit the headlines for all the wrong reasons. The service - a joint venture between broadcasters and broadband ...
British Gas revamps Planet Home strategy as Spall is dropped
30 Apr 2012 | by Matthew Chapman
. The campaign will run for six weeks and will be supported by press advertising. Follow Matthew Chapman ...
Channel 4 swoops for WWF's Benjamin Ward
27 Apr 2012 | by Sara Luker
Channel 4 has hired WWF's head of press and media relations Benjamin Ward as chief publicity...Ward starts on 21 May to cover the maternity leave of Sarah Booth, the current publicity chief. The one-year contract will see Ward manage all consumer press output for the channel, covering factual ... to controller of press and publicity at Channel 4 Jane Fletcher, working in a comms team of 30, which has ...
Classic Media turns to Seventy Seven for Where's Wally? anniversary
26 Apr 2012 | by Hannah Crown
Seventy Seven has been handed the UK press office brief for production and distribution company
My Media Week: Laura Whitmore
25 Apr 2012 | by Mark Banham
. Eek! I try not to shit my pants thinking about it. I also have to be interviewed by the press out ... fly to Belfast. We go straight to the Hilton where it's straight into press interviews to promote ... stood on in the movie!) After some more press photos, I head to our MTV studio that's set up ...
Ketchum Pleon head of content Daisy Wallace set to leave
24 Apr 2012 | by Sara Luker
PR and press assistant for the Virgin Group, working directly for Sir Richard Branson. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
