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Groupon readies to recruit agency for UK brief

will also manage the Groupon press office. She moved to Groupon from Bite Communications. The site has ...

Activision poised to bring in The Red Consultancy

The brief, thought to worth upwards of 500,000 a year, is the gaming industry s largest PR account and is currently held by Frank PR. Red will be charged with handling both Activision s UK PR and European co-ordination and will run the company s press office functions, media relations, social media ...

Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

left Microsoft to join embattled Johnston Press as chief executive, after his role as managing director ...

Entertainment: Lappset happy with angry approach

Telegraph, The Times, Reuters, The Huffington Post, the Press Association and Metro International. Overall, the campaign generated 100 press stories and 500 online articles. Results Enquiries from interested ...

Digital: Nomophobia drives SecurEnvoy sales

core trade press activity with big national hits in the UK and overseas, and position SecurEnvoy as a ... embargo before the press release was sent out in the UK and pitched to international news outlets ...

Citigate wins data recovery firm Kroll Ontrack account

seven-strong Citigate team will provide a press office service and help the firm build its UK profile in the legal, business and technology press. Judith Massey, head of Citigate s corporate technology practice ...

Sony partners Blinkx to expand video content

partners include BBC iPlayer, ITN, Press Association, YouTube and Reuters. Follow Matthew Chapman ...

Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'

. 'The press tried to say:"One of those two things you are doing is dishonest or doesn't make sense." I ... its marketing efforts with a press campaign highlighting its price-match offer against Tesco on branded products. The press ads, which ran in The Times, The Independent, The Guardian and Evening ...

Apple, Google, Microsoft: Whose PR approach is the most effective?

blogs are the spin; the press office is the formal voice. The company also sponsors some lobbying ...

Cable & Wireless Worldwide hires Catalysis

it communicate with the business and trade press....by the firm s potential 1bn acquisition by Vodafone, which at the time of PRWeek going to press was still ... , it s about going back to basics and re-engaging with our core IT and industry press contacts so that we ...

 

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