Is the pitch process better in the ad industry?
30 May 2012 | by Kate Magee
about creating three posters, press ads, online ads. In PR, the client is buying human capital, talent ...
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Private View: Ben Walker and Dylan Jones
31 May 2012
to be applauded. Finally, we come to the Playboy "press to play" shower gel commercial, which I thought I ...
Andy Coulson detained on suspicion of committing perjury
30 May 2012 | by Matt Cartmell
The 44-year-old was detained in London by officers from Strathclyde Police, the Press Association has reported. The detention relates to evidence given by Coulson in December 2010 at former MSP Tony Sheridan's perjury trial at the High Court in Glasgow. Sheridan was found guilty of perjury ...
The rise and fall of Daily Mirror editor Richard Wallace
30 May 2012 | by Matthew Chapman
in 2006 and under his tenure the paper also won the London Press Club's newspaper of the year award ... messages. In this year s British Press Awards the Daily Mirror scooped eight nominations, with David ... then went on to work at The Daily Mirror from 1992 to 1993. The British Press Awards handed Weaver its ...
Jesus hairdressing ad complaints dismissed
30 May 2012 | by Loulla-Mae Eleftheriou-Smith
The Advertising Standards Authority (ASA) has rejected complaints about a regional press ad
Think BR: Google spoiled the fun
30 May 2012 | by Dan Pearce
of press of late about Facebook and latterly Pinterest becoming the single biggest referrer to some ...
The real cost of pitching
30 May 2012 | by Kate Magee
to identify. We might talk about creating three posters, press ads, online ads. In PR, the client is buying ... them a press release to be written 24 hours in advance of meeting us. We then set up a crisis ... . This is why we gave them 24 hours to turn around a press release. We wanted to know what the agency would ...
R Whites reinvents 'secret lemonade drinker'
29 May 2012 | by Loulla-Mae Eleftheriou-Smith
an appeal printed in the UK national press. The ad launched last night on UKTV's Gold channel to mark ...
Tess Alps to become Thinkbox executive chair
29 May 2012 | by Maisie McCabe
of other things. "I shall never stop championing TV advertising's effectiveness and pressing ...
British Gas readies 'free swim' Olympic campaign
29 May 2012 | by Matthew Chapman
spot will be supported by press and digital activity. The free swims promotion will run until 30 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
