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MEDIA: UPI’s news full of eastern promise for UK business

Privately-owned press agency United Press International has teamed up with the BBC to create what...Privately-owned press agency United Press International has teamed up with the BBC to create what its calls a comprehensive news service for UK companies doing business in the Middle East. UPI will carry BBC Monitoring s international broadcast coverage on its IBM compatible software ...

ANALYSIS: BIG QUESTION; Can PR people afford to ignore the Internet?

. Meanwhile, Shell was mailing out the occasional press release. If you want a level playing field, you ve ...

NEWS: PR EUROPE; PARIS: Skyworld takes on Edelman Rouet

, has hired Edelman Rouet to handle press relations. There was no competitive pitch for the account...Start-up company SkyWorld, the latest competitor to Internet access providers Pipex and CompuServe, has hired Edelman Rouet to handle press relations. There was no competitive pitch for the account and account director Valerie Berrivin said the agency had been chosen because of its work ...

MEDIA: United reveals its new media plans

Miller Freeman s five electronics magazines, including jobs, news and features. US press release distribution company PR Newslink, which has a joint venture agreement with UK press release service Two ...

NEWS: STOP PRESS

Fleishman-Hillard wins the paper chase

MEDIA: United reveals its new media plans

Miller Freeman s five electronics magazines, including jobs, news and features. US press release distribution company PR Newslink, which has a joint venture agreement with UK press release service Two ...

NEWS: Impact lands pan-Euro Online launch

. Europe Online will be promoted through national press advertising in individual countries. Media buying ...

MEDIA: Who’ll make the Web a main-line medium?

. The Web seems to be coming of age as an ad medium, but when pressed, even its strongest supporters admit ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.