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NEWS: STOP PRESS

Royal and Sun Alliance see incumbents

NEWS: NMMS picks up contract to sell ADHunter advertising

and PropertyHunter. The ADHunter initiative, touted as the most significant event for the regional press ... Northcliffe Newspapers, Trinity and Newsquest, as well as Johnstone Press, United Provincial Newspapers ... of ADHunter that will see the regional press working in a way it has never done before. ...

NEWS: 1996 Mad cows, fat cats and blue Pepsi

that it is abandoning the production of VNRs. The cost of press cuttings rises following a clampdown ... national newspaper groups apart from News International, enforces a two pence levy on all press cut ... by the press of the two women s mutual interests in fitness and alternative therapies, although ...

FOCUS INTERNET: Can you escape from the Web?

There s a noticeable and growing trend in the press to question whether the Internet is all it has been ... -originated press releases, to keep abreast of their own clients. Using the Internet in this way as a sharing ... press release, for Cambridge Display Technologies (http://www.cdtltd.co.uk) which journalists could ...

FOCUS INFORMATION SOURCES: Papering over the on-line cracks

-Ten Communications -also shows little evidence of saving paper. Although the Press Association-owned company ... publishes the smaller Willings Press Guide along with a series of handbooks on the marketing industries ... . Press Select provides an in-depth service on an ad-hoc basis but it can be slow, he adds ...

MEDIA: BRIEFS

Direct launch tactics London News Radio s 24-hour news radio station News Direct 97.3FM is to launch a pounds 1m advertising campaign in January to promote the new Tune in, Tune out news format. The campaign, through Abbott Mead Vickers BBDO and McBains, will use posters, buses and press. Cinema ...

ANALYSIS: ASA looks to widen its Net

to use it. Compared with press and posters, this is a medium in its infancy, but it is one which ...

NEWS: Guardian to launch standalone media section and Netsite

of creative/media recruitment ads and 54 per cent of marketing ads in the broadsheet press. Carolyn ...

NEWS: STOP PRESS

Live TV s chief, Kelvin MacKenzie, has hit back at the ITC over its warning on breaching the Codes of Sponsorship and Advertising Breaks. He said sponsorship was key to original programming on cable, and called for more relaxation of advertising rules to encourage the industry.

THIS WEEK: Branson aims to Net families

market, and part of what was holding it back before was the price. He said a press ad campaign ...

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