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NEWS: STOP PRESS

Carlsberg-Tetley redirects regional PR

MEDIA: SPOTLIGHT ON: MEDIA RESEARCH TECHNIQUES; BLM challenges the NRS way of defining press

the industry s basic press-buying currencies. The latest study, released last week by Booth Lockett Makin ... the briefest contact with a publication. In effect, argues the BLM report, press is treated as a broadcast medium. But press isn t very good at generating awareness in the same way as TV. Rather the reverse ...

NEWS: Diana picks Atkinson as new media adviser

the gap left by the departure of former press secretary Geoff Crawford....to plug the gap left by the departure of former press secretary Geoff Crawford. Co ... -married Atkinson, 48, will work closely with the Buckingham Palace press office and staff at St James s Palace ... . The search for a new press secretary began before Christmas, and St James s Palace is understood to have ...

MEDIA: WHAT THE PAPERS SAY; Price cuts take small outlets to an oily grave

press, the Petrol Retailers Association hit out strongly at Esso and Shell s announcements to slash.... In the national press, the Petrol Retailers Association hit out strongly at Esso and Shell s announcements ... by Standard Press Analysts ...

NEWS: HOTLINE

and head of marketing at the bank, was unavailable for comment as Campaign went to press. His deputy...and head of marketing at the bank, was unavailable for comment as Campaign went to press. His deputy ... will be responsible for the Campaign Press and Campaign Poster Advertising Awards, among other events. ...

MOVERS

post of PR manager. Timms will be responsible for all Discovery Channel and TLC press relations and developing the PR strategy. She previously headed the press and public relations department of BBC South s region, based in Bristol. Timms joined the BBC in 1989 from the ITV Association, where she was a press ...

NEWS: J&J awards Saatchi roster position with Pepcid assignment

, although they are expected to include new TV ads, plus heavyweight women s press and trade press support ...

NEWS: Labour decides not to recruit new head of communications

political broadcasts, and head of its press office. While politicians will take charge of the party s strategy, Johnson s press office role may be given to David Hill, Labour s chief media spokesman and a ...

NEWS: BST woos star writer to fill top creative job

Bogle Hegarty, where he wrote the scoop , cone and quiff press ads and face cream ... -and-white press ad, zip fly . Paul Bainsfair, chairman of BST, said: Tom is one of the outstanding ...

MEDIA: Advertorials in campaign row,

payment for press release material to be carried outside the accepted rules of clearly- presented ... , especially in the trade press, with wholly paid-for publications. Publishers Centaur have issued a ...

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