12 Dec 1997
| by MAIRI CLARK
reasons. Most calls to the helpline are prompted by
the press ads. The operators on the helpline go ...
12 Dec 1997
| by SIMON WALDMAN, the Guardian’s dep
about on press releases. You read about it in
magazines and see it on TV. It is wonderful, exciting ...
more impressive for
a presentation or a press release also makes it that little bit less
accessible ...
11 Dec 1997
| by DANNY ROGERS
provocative radio and press campaign. The
game, criticised for its violent content, was threatened with a ban...BMG Interactive is trading off the controversy surrounding its
Grand Theft Auto game with a provocative radio and press campaign. The
game, criticised for its violent content, was threatened with a ...
campaign breaks next week. Media buying is through
Matters Media. Press ads will run in computer ...
05 Dec 1997
| by Our Parliamentary correspondent
; but national press and radio
advertising is also due to run until Christmas stressing the company s
24-hour ...
04 Dec 1997
| by LISA CAMPBELL
The Sunday Telegraph is to close its standalone health supplement,
RX, after January 7 and incorporate it into the revamped Sunday
Telegraph Magazine, which will also include listings. The magazine will
relaunch on February 14.
21 Nov 1997
| by JOHN TYLEE
went to
press, and a spokesman for Mansfield said that it was premature to
announce a decision.
...
21 Nov 1997
| by PETER SOUTER
, in the recent past, written reams of press ads with
sensational headlines.
(I ve been looking at a lot ...
14 Nov 1997
| by ELEANOR TRICKETT
Yorkshire Electricity is turning to TV to lock in its customers
during the run-up to next year s deregulation of energy supplies.
The company is putting an estimated pounds 1 million behind the
campaign, which is being backed by press and poster work, direct mail
and sponsorship of weather reports ...
13 Nov 1997
| by AMANDA RICHARDS
factories have appeared in the US press and on television, and
the Internet has become a hotbed of anti ...
07 Nov 1997
| by HARRIET GREEN
Transco, the gas pipeline operator, has appointed HHCL s joint venture, Michaelides s first work will break near Christmas with a pounds 3.5 million
TV, press, radio and poster campaign running through the winter and
explaining Transco s role in the deregulated gas market.
Rupert Howell, HHCL ...