17 Dec 1998
| by DANNY ROGERS
will be pressing ahead with a threatened
tube strike on that night. If the strike goes ahead, the company says ...
17 Dec 1998
| by CONOR DIGNAM
to transfer you to
corporate affairs.
Coca-Cola s US press office seemed equally bemused ...
in the press office. We don t want to say any
more. Why are you asking about Santa, anyway?
Even ...
03 Dec 1998
| by IAN DARBY
this week.
Males and females are targeted with separate mailings and free
gifts.
Press ads ...
03 Dec 1998
| by HARRIET MARSH
to be standing up. The US press report
that Americans - particularly the younger ones - are reluctant ...
26 Nov 1998
| by IAN DARBY
UK consumers are more likely to complain about goods and services
than ever before, according to NOP research carried out exclusively for
Marketing. Nearly three-quarters (71%) of consumers are more likely to
complain about poor service and faulty goods than they were a few years
ago, according to the...
26 Nov 1998
| by IAN DARBY
by BMP DDB, and will appear in national, computer,
and business press.
...
19 Nov 1998
| by IAN DARBY
s position. Birmingham-based advertising agency
Wallis Tomlinson will create a national press advertising campaign in
November and December, while Marketing Principles Direct will handle
radio and local press ...
13 Nov 1998
| by CLAIRE COZENS
British Gas Home Security, the largest national supplier of alarm
systems in the country, is launching a major advertising and direct
marketing campaign through Evans Hunt Scott.
The campaign is based around the line: Make your home a castle.
National press ads for two products ...
22 Oct 1998
| by WINSTON FLETCHER
to the trade press and
online ads.
The company is no longer concentrating on IT managers ...
15 Oct 1998
| by LUCY BARRETT
Clothes retailer Austin Reed has appointed Andrew Woodward as
marketing director for the Austin Reed and Country Casuals brands. Reed
joins from retail company Holland & Holland where he worked for five
years, most recently as international marketing director.