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Carlton Communications chief executive Steven Cain has confirmed he is to leave at the end of January as the company s merger with United News s chief executive, will take the role of chief executive in the enlarged group.

Burton ads go to WARL as it moves away from Grey

pounds 1m, currently running on national TV and in the press, and supported by direct mail, internet ...

Briefs

for its launch campaign for the Corus brand. The press and poster drive was created by Zest ...

Sky picks new publicity head

Sky Networks has appointed John Brissenden, former controller of press and publicity at United...Sky Networks has appointed John Brissenden, former controller of press and publicity at United Broadcasting and Entertainment, as publicity director. Brissenden replaces Raymond Jaffe, who is leaving Sky after seven years to set up his own marketing agency. His appointment follows a brief ...

DIRECT: Virgin unveils DM push in pounds 20m Mobile launch

spend. The campaign includes a 500,000 door-drop and seven million national press inserts ... and promising a fairer deal to Virgin customers. The press insert shows a picture of a Virgin phone ...

RELATIONSHIP MARKETING AWARDS 1999: Best integrated programme

sugarfree gum. Elements in the programme include advertising in the trade press, a patient ... dental care gum, was launched with an ad in the dental press with a sample attached. OHA also ...

1st Line apologises after failure to cope with calls

replaced its national press advertising with a printed apology from managing director, Martin Bateman ...

DIRECT: Vileda relaunches with Tequila-led DM

Vileda, the home cleaning products brand, is to relaunch next spring with a direct marketing campaign through Tequila Manchester. Tequila will handle a range of activity for Vileda, including sales promotion, direct marketing, radio and press work. The DM campaign will break ahead ...

RELATIONSHIP MARKETING AWARDS 1999: The Haymarket Customer Magazines retail award

press. This requires the mother to fill in the date on which her baby is due, or its birthday, which ...

DIRECT: Briefs

awareness of its services. The campaign, through IMP London, uses press, direct mail and banner ...

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