ISP Freeserve has appointed Larkspur on a consumer brief following a three-way pitch. Larkspur replaces Marbles PR, which resigned the account in October (PR Week, 22 October) because it was considering legal action against Freeserve business partner HFC Bankover its Marbles credit card.
US software developer ARC Cores, whose revenues for this year are expected to exceed pounds 3 million, is seeking a financial PR agency as it prepares for a London IPO in early 2000. The company is expected to be valued at over pounds 400 million next year. ARC Cores has over 100 staff based in the...
National stereotypes were confirmed last week as Bastion staged a commando survival day for European computer games hacks on a disused RAF base in Hampshire. The aim was to promote SWAT 3 to gaming reporters in the consumer press. The freebie was attended by over 30 journalists from ...
Kazoo Communications has been appointed after a three-way pitch to develop the consumer and trade brand profile of software developer Activision.
is not looking to appoint another agency. Instead the work will be undertaken by IBM s in-house press ...
and Germany. Text 100 will be running business-to-business and IT press campaigns. Account ... meetings with analysts and there will be ongoing press briefings with business and IT titles ...
are likely to be influenced by television and lifestyle press. Cars are always a good analogy ... to the lifestyle press, TV and radio. Khwaja, whose clients include Hewlett-Packard and Stratus Computers ... the hi-tech press to reach potential business users by targeting the business pages. The story ...
. The brand building exercise will primarily focus on media relations with the technology and business press ...
Software supplier Policy Master, which serves the international insurance and financial services industries, has appointed Citigate Dewe Rogerson to handle its financial PR. At the time of Policy Master s flotation on the AIM last year, it used Shandwick. Citigate s brief covers expanding independant...
The British Computer Society, the professional organisation representing the country s computer engineers, has appointed August.One Communications to coordinate reputation management relating to Y2K issues following a competitive pitch. August.One s campaign will involve both press and government ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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