20 Dec 1999
| by STEFANO HATFIELD
techniques.
Both made their name with press ads: think small , lemon and others
for Volkswagen ...
and
not eligible for the Campaign Hall of Fame Top 100.
It is worth commenting on the relative lack of press ads in the
list.
By definition, press has always been a targeted medium, and individual
ads ...
20 Dec 1999
| by JOHN WEBSTER, Chairman Of The Jury
over other media, particularly
press. Of course there have been great press ads but their influence ...
newspaper industry has become one
of the most innovative press markets in the world.
Lord ...
reputation for quality editorial.
Another press titan of the 20th century was Alfred Harmsworth ...
20 Dec 1999
| by CAROLINE MARSHALL
marketing almost before the term was invented. The
ad generated acres of press coverage ...
by the public and press
alike.
7. HEC PREGNANT MAN SAATCHI 1969
Title: Pregnant man
Client ...
a press
campaign, it was made into a poster to capitalise on the extensive TV
coverage of Prince ...
17 Dec 1999
| by FRANCESCA NEWLAND
. Society should grow up. The ad ends
with the line: We ll go through it with you.
New press ...
17 Dec 1999
| by FIONA DIXON, head of client development
mileage of much
press coverage of the new limited edition Beck s label.
Client: Scottish ...
17 Dec 1999
| by CLAIRE BEALE
as Campaign went to press.
...
17 Dec 1999
| by MARGARET PATRICK
commercial, backed up by witty press ads. In the East, where diamonds
are valued as collectables, a TV ...
17 Dec 1999
| by ELEANOR TRICKETT
for Sky.
A profile of Bergg in a magazine earlier this year began by quoting a
press officer ...
17 Dec 1999
| by ALASDAIR REID
row to erupt in the
press market - a few weeks ago, three Birmingham newspapers owned by
Trinity ...
16 Dec 1999
| by ANNE-MARIE CRAWFORD
Carlton Communications chief executive Steven Cain has confirmed he
is to leave at the end of January as the company s merger with United
News s chief executive, will
take the role of chief executive in the enlarged group.