27 Sep 1999
| by DOMINIC MILLS
agency.
The agency will target outdoor, radio and selected press titles....and buying agency.
The agency will target outdoor, radio and selected press titles.
There could also ...
response is a large part of our strategy. Clearly
press is important. We have to achieve share of voice ...
27 Sep 1999
| by LEXIE GODDARD
-European press campaign, centred
around national newspapers, in a bid to persuade affluent internet users ...
, will be Europe s first
fully online bank.
The press ads will focus on a range of famous pioneers ...
27 Sep 1999
| by COLIN GRIMSHAW
on the services
offered by its rivals. Core themes for the television, poster, press and
direct mail campaigns ...
, the
campaign launched on 1 September on TV, posters, press and direct
mail.
The first TV spot lasted ...
at no extra cost and the other
using the core unwrapping the package holiday theme.
The press ...
27 Sep 1999
| by PAUL DONOVAN
.
Shares launch ad campaign has focused on the press, appearing in The
Daily Telegraph, Financial Times ...
27 Sep 1999
| by PAUL DONOVAN
. There will also be some
in-store promotions and bits in the national press, said Woods.
The launch issue ...
27 Sep 1999
| by JONAH BLOOM
Acquisition-hungry Scottish Radio Holdings has snapped up
Manchester-based poster company Signways for pounds 4.15 million in
cash.
Since March, SRH, a radio and press owner, has muscled its way on to the
outdoor scene by acquiring Glasgow based Trainer, Bristol-based Parkin ...
27 Sep 1999
| by COLIN GRIMSHAW
. It is
published in partnership with Press Point, which prints a range of
international daily papers ...
27 Sep 1999
| by MARK TUNGATE
DESMOND SOWERBY - ASSOCIATED NEWSPAPERS
1966 Joined IPC Transport Press in sales
1970 ...
24 Sep 1999
| by DAVID MCCORMACK
Kodak is realigning its corporate PR with its consumer imaging
division to mirror the company s European communications structure.
Clare Fleerackers, PR manager of the division, will now also head
corporate PR. She replaces Breege Fagan on the corporate brief. Fagan
has moved to the health imaging department...
24 Sep 1999
| by DAVID MCCORMACK
Shell has embarked on a new stage of its reputation turnaround
programme, with the launch of TV ads based around its staff. The spots
run from 20 September to mid-December and the programme is being
masterminded by Fishburn Hedges.