of great VW advertising from the past and picked up a bronze at Cannes and a Campaign Press Award ... , perfectly fused creative with media innovation. It was the standout press work of a campaign that saw ... "get around to it" and embrace the exercise-rich Nike way. This linking press execution captures ...
1. Volkswagen Beetle "bee guy/jumper/shuttle/volcano/lettuce girl/bulls" Many of these campaigns scored top awards at the 48th International Festival at Cannes this year. This print campaign was no exception. It reversed the stereotypes usually enforced by car advertising by taking the...
Press Awards in which VW's "lost dog" took the top prize and concluding: "PS AMV got a silver. Bless ... of stroppiness. "I know this sounds wet," admits one (usually robust) press buyer, "but that guy genuinely ...
to one daily paper then, according to Zenith Media's World Press Trends 2001, Japan would have six ... reporter received a "press release" in an envelope containing anthrax spores. ...
, Carat's press buying director, is the other half of the dynamic duo. Kirkman looks the slightly ... to get the best out of media owners. 6. Chris Amor, the head of press at OMD. There should ...
't for the continuing bad press about sweatshops, Nike could be particularly proud of its profile-boosting strategy ...
). The Observer's scoop began weeks of press coverage culminating in Mandelson's resignation. 2 ...
Levi's "twist" campaign received considerable press coverage, as did his Reebok commercial ...
to press. 6. Jurassic Park III 180.62m, released 18/07/01 Yet more visual effects allowed ...
M 6 million through-the-line account. The long pitch process began in September. The agency will create advertising and direct marketing activity for M 4 million on press advertising with its ... 's first activity will be a brand response national press and poster campaign in the New Year. M ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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