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STOP PRESS: Asics launches first UK TV campaign

Asics, the Japanese sportwear manufacturer, is launching its first-ever UK TV campaign through Publicis to help broaden the appeal of the brand in the UK. The single execution breaks on MTV on Saturday (December 21). The agency created the ad free-of-charge and said that it did so to raise its creative...

Pretty Polly initiates strategic review

poster invited passers-by to press a button just below a woman's breast, to hear information about ...

PRIVATE VIEW: Dave Alexander is the joint creative director at Banks Hoggins O'Shea/FCB

and Nick Scott Typographer: Nick Scott Photographer: Robert Dowling Exposure: Posters and press BBC ...

STOP PRESS: Blacks Leisure retains Robson Brown

Blacks Leisure, the outdoor clothing company, has retained Newcastle-based agency Robson Brown after a pitch for its advertising account, comprising the Milletts, Blacks and Free Spirit brands.

Neogama BBH takes on Levi's entire Latin American business

work to arise from the win is likely to centre on press activity. Simon Sherwood, the chief operating ...

STOP PRESS: Burberry announces core earnings rise

Burberry, the fashion brand, has announced a 32% rise in core earnings and a £55.1m pre-tax profit in its first interim profits announcement since it was spun off from Great Universal Stores in July.

Nike hires youth brand specialist

as Marketing went to press. An international ad campaign, called 'Weather', is running at the moment ...

Boots plans Mini-Mode kids clothes

-Mode will be marketed through a series of advertisements in the mother and baby press, women's consumer magazines ...

PRIVATE VIEW: James Lowther, the chairman of M&C Saatchi

Exposure: National magazines, press and posters DEPARTMENT FOR TRANSPORT Project: Drink Drive campaign ... Robinson Typographer: Martin Crockatt Photographer: Harriet Logan Exposure: Monthly perinatal press ...

Optimedia wins £30m Gap media from Mediaedge:CIA

to press. If you have an opinion on this or any other issue raised on Brand Republic, join the debate ...

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