NEWS BRIEF: IVillage launches press campaign
18 Dec 2003
IVillage, the web site aimed at women, is launching a press campaign in women's magazines
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STOP PRESS: DVLA launches campaign
18 Dec 2003
The Driver and Vehicle Licensing Agency is launching a 7m TV, radio, press, online and ambient
STOP PRESS: Labour MP attacks Ofcom
18 Dec 2003
of broadcast advertising codes would take six months. Shipley is pressing the government to ban food
STOP PRESS: Mars wins High Court appeal
18 Dec 2003
Mars has won a High Court appeal preventing Nestle from registering the 3-D shape of the Polo mint as a trademark in the UK without the word 'Polo' on it, unless Nestle agrees to amend the mark by keeping it to the size of a Polo and colouring it white.
STOP PRESS: Latest figures from IAB
18 Dec 2003
The revival of the online advertising sector has continued with the latest figures from the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers revealing that it now has a 2% market share and will be worth more than 300m by the end of the year.
STOP PRESS: Camelot promotes online Syndicate Manager
18 Dec 2003
Camelot is using 350,000 branded coffee cup sleeves and 600,000 water cooler cups to promote its online Syndicate Manager tool next month.
STOP PRESS: Thomson Holidays renews sponsorship deal
18 Dec 2003
Thomson Holidays has renewed its sponsorship deal with Tottenham Hotspur for an additional two years, with the agreement set to expire at the end of the 2005/6 football season.
STOP PRESS: Trafficmaster appoints former Ford marketer
18 Dec 2003
Trafficmaster, the car satellite navigation equipment manufacturer, has appointed former Ford marketer and AT Kearney management consultant Adrian Joseph as group sales and marketing director.
STOP PRESS: Samaritans to launch multimedia marketing campaign
18 Dec 2003
The Samaritans is to launch a multimedia marketing campaign over Christmas with the strapline 'We can all be Samaritans'. The campaign is by Social Republic, the charity arm of Agency Republic.
STOP PRESS: MyTravel to restrict new year marketing strategy
18 Dec 2003
MyTravel has confirmed it will restrict its new year marketing strategy to "evidence-based" marketing, such as direct mail and point-of-sale material, in the wake of its 911m loss, announced last week.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
