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STOP PRESS: American Express puts account up for review

American Express has put its global $375m ( 215m) media-planning and buying account, held by WPP-owned MindShare, up for review. The review will not affect the UK account, which is with Carat.

ADWATCH STARS OF 2003

. From the Rocky TV ad to posters, press and Honda Cog spoof viral, from T-shirt sales, live TV stunts ...

AAR reduces media fees after slow year for account reviews

had been involved in behind-the-scenes pitches that hadn't had press coverage. He added he was aware ...

AAR reduces media fees after slow year for account reviews

had been involved in behind-the-scenes pitches that hadn't had press coverage. He added he was aware ...

Adspend is still falling but UK 'tide is turning'

-service duties more literally over the next two years. The press market is expected to show marginal revenue ...

WORLD: GALLERY

as well as in Belgium, where it will incorporate some press advertising. The strapline "let life flow ...

Abbey set for digital pitch as AAR forms shortlist

its rebranding as Abbey. The 40-second television commercial and supporting press campaign introduced ...

World growth and inflation forecast

and market indicators and forecasts. For the full forecast click here Sheila Allen Press ...

CAMPAIGNS: Mako charity donation day benefits kids - Charity/Corporate PR

for Children, and tailored the UK press releases for the US media. Measurement and Evaluation: CNBC Europe ...

DIRECT BRIEF: Barclaycard attempts to combat online credit card fraud

business customers, whom it will target with an SMS campaign. Responsive ads in national press, at train

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