Review of 2004 - 10 biggest marketing moments
22 Dec 2004
the fashion press, but who cares? It is missing the point. The buying, merchandising and store staff ...
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Media Moment of 2004 - Danny Meadows-Klue
23 Dec 2004 | by MediaWeek
consumers spend online rose again, nudging the internet into second place ahead of radio and press ...
Carat awarded £3.5m Allied Carpets UK media account
22 Dec 2004 | by Sam Matthews,
national press. If you have an opinion on this or any other issue raised on Brand Republic, join ...
The 10 Best of Bullmore 2004
22 Dec 2004
and print. However, our ads never get the same recognition in the press as our above-the-line counterparts ...
Branding News brief: Haymarket Exhibitions hires design agency
22 Dec 2004
Bike Show. The agency has also developed a press campaign to publicise the event.
Editorial: Do they know it's Christmas time at all?
22 Dec 2004 | by Craig Smith, editor
While the rest of the marketing and media trade press have already begun their extended Christmas
C4 plans 'Housewives' blitz
22 Dec 2004 | by Colin Grimshaw
national outdoor advertising, using 48-sheet and 96-sheet poster sites. This will be supported with press ...
Raymond Snoddy on media: Standard's Lite exercise will delight Desmond
22 Dec 2004
by press buyers as a reaction to the Standard's sales decline. Circulation figures for May to October were down 7.8% year on year to 368,493. Press buyers have been told that Standard Lite will be applying ...
Ad gloom hangs over launches
22 Dec 2004
Caira, press director at PHD, is sceptical about the new brands' ability to expand the advertising ...
Haven launches £7m promo drive
21 Dec 2004 | by MediaWeek
The cross-media campaign, including a 60-second television spot, space in the national and regional press, direct and online, is the first major roll-out of activity since Haven appointed creative agency HDM in June 2004. The company is hoping to target the traditionally harder to fill off ...
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