to remove filtersBranding News brief: Haymarket Exhibitions hires design agency
22 Dec 2004
Bike Show. The agency has also developed a press campaign to publicise the event.
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Review of 2004 - 10 biggest marketing moments
22 Dec 2004
the fashion press, but who cares? It is missing the point. The buying, merchandising and store staff ...
Editorial: Do they know it's Christmas time at all?
22 Dec 2004 | by Craig Smith, editor
While the rest of the marketing and media trade press have already begun their extended Christmas
C4 plans 'Housewives' blitz
22 Dec 2004 | by Colin Grimshaw
national outdoor advertising, using 48-sheet and 96-sheet poster sites. This will be supported with press ...
Raymond Snoddy on media: Standard's Lite exercise will delight Desmond
22 Dec 2004
by press buyers as a reaction to the Standard's sales decline. Circulation figures for May to October were down 7.8% year on year to 368,493. Press buyers have been told that Standard Lite will be applying ...
Ad gloom hangs over launches
22 Dec 2004
Caira, press director at PHD, is sceptical about the new brands' ability to expand the advertising ...
Adwatch of the year: Adwatch stars of 2004
15 Dec 2004
on to TV for home insurance and loans, and press for travel, life, pet and breakdown cover. The year has ...
Butlins in search for direct shop for £5m parents brief
15 Dec 2004 | by Ben Bold,
direct mail, brochure mailings, direct-response TV and press advertising. Last year more than 6m ...
This week: Marketing news from the national press
15 Dec 2004
Tesco and Sainsbury's are to be investigated by the Office of Fair Trading (OFT) over their online delivery services. The OFT is understood to be looking at the large number of customers who do not receive all the goods they order, yet still have to pay the delivery fee. The Sunday Times
Direct News brief: Chez Nous promotion created by Prego
15 Dec 2004
an integrated direct mail, email and press ad push, created by Prego.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
