consumers spend online rose again, nudging the internet into second place ahead of radio and press ...
The cross-media campaign, including a 60-second television spot, space in the national and regional press, direct and online, is the first major roll-out of activity since Haven appointed creative agency HDM in June 2004. The company is hoping to target the traditionally harder to fill off ...
media and technology, Ashley Highfield, will be regional press and local radio media owners. The bbc ... . Local BBC websites will now provide links to local classified listings sites, such as local press ...
changes to the press supply chain if supermarkets dominate distribution routes.
this opportunity pass without mentioning one more press news story: the closure of The Face is an outrage, and a ...
The reprieve follows a press release from GM, which initially reported that Universal McCann had won the entire pan-European account, worth £400m across the continent. The account, which includes Opel, Vauxhall, Saab and Chevrolet, is worth £85m in the UK alone. Losing it would have been ...
The results will not be published until February 2005, but the group is already predicting increased profits, especially in its legal and regulatory division, and in its healthcare division, Agence de Presse Medicale, which is still in its first year of full ownership by Wilmington. The prediction ...
Revenue growth for Johnston Press has slowed to 4.9% for the second half of 2004, down from 6
Alliance & Leicester has appointed Carat Direct Communications to handle its £7.5m press planning
David Newell, director of regional press industry body, The Newspaper Society, realised 2004...that the regional press had become a £3bn advertising medium for the first time. Despite a rocky few years for the advertising industry in general, the regional press has continued to prosper and grow ad revenue. Regional ... strongly believe that the regional press is still brimming with untapped potential, and that more ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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