to remove filtersAdwatch of the year: Adwatch stars of 2004
15 Dec 2004
on to TV for home insurance and loans, and press for travel, life, pet and breakdown cover. The year has ...
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Carat awarded £3.5m Allied Carpets UK media account
22 Dec 2004 | by Sam Matthews,
national press. If you have an opinion on this or any other issue raised on Brand Republic, join ...
Retail News: Tesco.com cuts DVD rental price
15 Dec 2004
is trialling TV, radio and press ads in the Anglia region to promote the offering, with the potential for a ...
Game plans £1m Christmas drive
08 Dec 2004
The press and direct marketing activity, backed by a spend of almost £1m, will see the company focus heavily on software rather than consoles, due to warnings of a UK shortage of PlayStation 2 consoles. Game is mailing 1m Christmas catalogues to its Reward Card holders and for the first time ...
Ottakar's to develop consistent identity
08 Dec 2004 | by Mark Sweney
and press advertising campaign. The ads, which use the strapline 'Make a wish list', will run across ...
News Analysis: Christmas comes early
08 Dec 2004 | by Alexandra Jardine
range of goods (see table), and are advertising them aggressively in the press and on TV. But how ...
Media Forum: Is Tesco right to pre-vet mags?
03 Dec 2004
, the press director at Manning Gottlieb OMD, believes Tesco is a long way from abusing its power, although he ... put them on the top shelf." MAYBE - Mark Gallagher, press director, MG OMD "If Tesco starts trying ...
New campaign: Waterstone's
01 Dec 2004
Waterstone's is getting into the festive spirit with a pantomime-themed Christmas TV and press
Retail News brief: Conair promotes launch through bds beechwood
01 Dec 2004
Sensitive electric shaver will be supported by radio and press activity.
Amanda Aldridge on retail: Tis a season of good cheer for drinks specialists
01 Dec 2004
with suitors for its 380-plus stores. According to the business press, potential buyers include high ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
