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The Marketing Effect wins ethnic volunteering brief

17 Dec 2007 | by Alex Donohue

campaign incorporating direct mailings, cinema, billboards, radio, press, online, and social media sites ...

Dogs Trust launches Christmas mailing campaign

14 Dec 2007 | by Jacquie Bowser

, and the words from heartache to happiness . The colourful outer features a collage of press clippings, where ...

Campaign Annual 2007: Top 10 Press ads

14 Dec 2007

the freshness of Waitrose eggs, the agency got this out a day later, showing the rapid reactive nature of press ... Art director: Simon Morris 10. ITV, 'QUEEN' ITV used M&C Saatchi to produce a stack of press ads ...

Campaign Annual 2007: Top 10 Regional press ads

14 Dec 2007

tailor-made opportunity for the regional press to show off its strengths as an advertising medium, given ... press advertising at its best makes full use of local landmarks to whip up a bit of local pride ... more of this sort of thing - a national advertiser using regional and local press to fine-tune its ...

Campaign Annual 2007: Top 10 Media Buyers

14 Dec 2007

. 5. Paul Thomas, investment director, MindShare "Thommo" is a key player in the press buying world ... of the toughest, and most knowledgable, to emerge from the press department. 6. Marc Bignell, joint managing ... . 8. Mark Gallagher, executive director, Manning Gottlieb OMD Gallagher has long been a fine press ...

Campaign Annual 2007: Campaign of the Year - Cadbury's Dairy Milk

14 Dec 2007

Despite spending around £40 million on advertising over the year across a variety of TV, press and poster ...

Campaign Annual 2007: Medium of the Year - Google

14 Dec 2007

of a Google press officer: "Google is a search engine, not a medium." But we beg to differ ...

Campaign Annual 2007: Top 10 Diary Stories

14 Dec 2007

has so much in common. The press is more revealing. Durden is a self-made millionaire who parties ...

Campaign Annual 2007: That was the year that was - Adland's 2007

14 Dec 2007 | by John Tylee

members now bypass agencies and manage their pre-print and press activities directly. The high attendance ...

Campaign Annual 2007: Top 10 DM Creative Directors

14 Dec 2007

as well as gold and silver Lions at Cannes. 2. Paul Kitcatt The gentle-mannered and press-shy Kitcatt ...

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