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The Marketing Effect wins ethnic volunteering brief

campaign incorporating direct mailings, cinema, billboards, radio, press, online, and social media sites ...

Kitcatt Nohr takes Direct Agency of the Year award

The agency was praised by the judges for the quality of its creative work, including a tactical press campaign for Waitrose and a direct mail and press campaign for Bookstart. Kitcatt Nohr s business performance was particularly strong during the year and it achieved a 70% increase in turnover ...

Thomson Local in DM agency search

The company has approached a number of below-the-line shops with a view to holding a pitch for the business. Thomson Local s in-house marketing team is handling the review. The successful agency will be handed responsibility for the print, press and direct marketing activity for the company s local ...

Campaign unveils Big Awards show

This new multi-disciplinary competition reflects how agencies work for clients in the 21st century, as it is based on product categories. It will be possible to enter work into six media areas - digital, direct, posters, press, television and cinema, and radio. Nigel Bogle, the group chief executive at Bartle Bogle ...

Network Rail appoints Communique 360 for retail drive

on South West, First Capital Connect and Southeastern Trains, press ads in thelondonpaper and more than 55 ...

Diabetes UK in agency hunt

The review follows the arrival of Mike Hales as director of individual relationships and marketing in May. Hales has already seen a number of agencies regarding the work, which will span online, radio, outdoor and press ads. He confirmed that incumbent The Gate had been asked to repitch for the business; a ...

Proximity London leads field for 2007 DMA awards

categories across press, digital and broadcast, while brands and agencies have been recognised for their work ...

Autism body seeks shift in perception

The push, called Think differently about autism , was created by charity direct marketing specialist Cascaid. As well as the fresh strap-line, the organisation has changed the colours of its logo from blue and green to pink and purple. The campaign includes direct response press ads, direct mail ...

Talk of the site: dead ants, Postman Pat and Olympics

there s the odd stand-out bit of mail that is lauded in the press, but as a consumer I can t remember the last ...

Waitrose backs seasonal range

, Waitrose ran a reactive press ad, also by Kitcatt Nohr. It referred to then-Chelsea FC manager Jose ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.