17 Dec 2008
| by Nicola Clark
-food brands in particular have reported strong profits, while supermarkets have buoyed the struggling press ...
particularly affected the local press market, with newspapers making major cutbacks. The Olympics: Britain ...
paid dividends too. Elsewhere, Burger King's 95 Kobe beef concoction scooped a mount-ain of press ...
11 Dec 2008
| by Miranda Fitzgerald
The ASA surveyed 927 ads across a variety of media, including TV, radio, online, press, posters and direct mailings. It found only 1% of the ads breached the code that was introduced last year to tackle childhood obesity. The non-alcoholic drinks sector was found to have the lowest rate of compliance ...
11 Dec 2008
| by Amanda Nottage
by advertiser of their spend on TV, press, radio, cinema and outdoor, see the 20 February issue of Marketing ...
02 Dec 2008
| by Ed Kemp
charming press ads that wrapped the value message in wit and charm and self-depreciation. However ...
28 Nov 2008
: Mike Nicholson
Art director: Paul Pateman
Planner: James Drummond
Exposure: Regional press ...
27 Nov 2008
| by Our Parliamentary correspondent
The "mandatory endframe" rule would apply to broadcast and cinema ads, with similar warnings included in press ads and posters. The warnings could include information about the calories in drinks. A crackdown has been recommended by the Government's Advisory Council on the Misuse of Drugs. The council ...
25 Nov 2008
| by Joe Thomas
such as Dove and Burger King for guidance. Press and outdoor are the competition's home turf; 368,000 would ...
19 Nov 2008
| by Hadassah Nymark
LONDON - The Advertising Standards Authority has banned a press ad and brochure for T...were, therefore, unlikely to mislead. The press ad and brochure must not appear again in their current ...
18 Nov 2008
| by Gemma Charles
-term distribution agreements with pub companies, so acting on the downward sales trend is a pressing issue ...
18 Nov 2008
| by Staff
as Marketing went to press. ...