23 Dec 2009
| by Joe Thomas
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The campaign, created by WFCA, rolls out across TV, press ...
, will also run press ads will in national press and regional titles including: The Times, Metro, The Evening Standard and Aberdeen Evening Express. Localised London magazine press ads show a still from the TV ...
15 Dec 2009
| by James Quilter
The comments follow Asda's decision to use the line 'Good Food Costs Less at Asda' in national press ads for its Extra Special premium food range this weekend. Asda's ad agency is Saatchi Saatchi. The line was originally launched by Sainsbury's in 1959, some six years before Associated Dairies launched ...
10 Dec 2009
| by Joe Thomas
be worth 12. Morrisons has rolled out a national press campaign to promote the deal. Angus McIver, group ...
10 Dec 2009
| by James Quilter
-related tactical marketing. Asda, Tesco, M S and Morrisons all ran press ads this morning based around money ...
07 Dec 2009
| by Joe Thomas
, Proximity, Poke and AKQA, are unaffected by the appointment. BD Network's remit had included using press ...
01 Dec 2009
| by Joe Thomas
of pixelated wonderment and, pressing the young man's hand warmly in pitiful gratitude, goes to dixons ...
30 Nov 2009
| by Joe Thomas
supported the launch with press ads which used the copy: John Lewis own-brand televisions. We think you ...
24 Nov 2009
| by Mark Ritson
will capitulate, retailers seem to be gaining the upper hand. Expect a press release before Christmas ...
23 Nov 2009
| by Joe Thomas
with planning a campaign that encompasses online, ambient, outdoor, radio and press to drive consumer footfall ...
13 Nov 2009
| by Matt Williams
Earlier this month, M S launched a series of press ads that compared the prices of its products with Waitrose's Essentials range. The campaign, which was the first time that M S had run ads specifically targeting Waitrose, showed a series of products, such as tea bags, penne pasta and teacakes, in which M ...