. Vanessa Clifford, head of press, Mindshare, asks: Pound for pound, does digital advertising deliver ... The chairman Roger Parry is the chairman of Media Square and YouGov, having chaired Johnston Press from 2001 ...
The campaign runs across press and social media and is geared around driving online donations. The press campaign depicts a homeless Smash Martian slumped against a wall asking donors to "give our history a home". An online film features a range of influential advertising figures revealing the ad ...
accounted for less than 1% of the medium's revenue while press gets 17% and radio 30%. MySpace's owner ...
Adam Eve has created a series of six DPS press executions running for consecutive weeks in Stylist magazine and Telegraph fashion magazine Stella to launch the Telegraph I-SPIED fashion website. The ads aim to illustrate how the Telegraph's fashion editors and experts spy the best fashion ...
The generous payout, expected to be awarded in January, was announced in an internal memo to staff, but was leaked to the press by an unknown employee. Google is one of the few media and technology companies to continue an aggressive hiring strategy during the recession. According to figures from the search giant ...
across as a prize cock in all his manifestations in the press. And don t get me started on that half pint ...
initially disappeared into the Googleplex with no press interviews, leaving a concerned writer to headline ...
is approached in the wrong way and seen as free press coverage, with scant regard for the bloggers, most of whom ...
As the posters for the Hollywood film about Facebook, The Social Network, read: 'You don't get to 500 million friends without making a few enemies.' However, with a barrage of bad press recently ... not believe that the growing body of bad press will lead to any meaningful consumer backlash. 'Facebook ...
they desire is best done unencumbered by those agencies delivering their TV, poster and press ads,' he argues ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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