21 Dec 2010
| by Sara Kimberley
. The agency will also be develop a communication strategy across TV, online, radio, press, eCRM, direct ...
20 Dec 2010
| by Steve Lightfoot
Imagine how Simon Cowell feels. Everyday the papers are full of negative comments about his conduct, his controlling personality or his trousers.
Marketing procurement doesn t face quite the same barrage of negativity but it s rare that a story takes a positive note. Agency comments in the trade press ...
17 Dec 2010
| by Ed Feast
to discuss my plans for the development of MarketPlace and how press figures in that. Mike really knows his stuff about the press market and gives me advice on how to develop and the steps I need to put in place to get the relevant press accreditations.
26 November
A potential new client comes into the office ...
14 Dec 2010
| by Harriet Dennys
it had hoped, after the trade press got wind of the story before management had had a chance to inform ...
10 Dec 2010
| by Katherine Levy
Jack has bought press advertising for Fiskars in the past year.
Agencies have been given a brief ...
10 Dec 2010
| by Staff
his wife presses him to reveal his fantasy woman, who turns out to be a woman from work.
7. Ikea ...
08 Dec 2010
| by Katherine Levy
in London's O2 Arena in June, spends the majority of its media budget in press, supported by outdoor ...
06 Dec 2010
| by Maisie McCabe
, Carat press director, will take over Landeman s radio-trading responsibilities, but Landeman will remain ...
03 Dec 2010
| by Russ Lidstone and Anthony Edwards, Euro RSCG London
the core PR questions of "is this idea good enough to get press?" and "how can we explain it in a headline ...
25 Nov 2010
| by Matt Williams
The company has directly approached a number of integrated agencies with a view to holding a pitch for the business.
Berkeley wants an agency to provide a range of advertising services, including print, press, digital and direct marketing campaigns, as well as some branding and design work.
The account ...