to remove filtersKleenex ads to feature Linford's tiny packet
29 Nov 2010 | by Daniel Farey-Jones
Linford Christie is to appear in press and outdoor ads for Kleenex, boasting: "I've got a tiny
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Weight Watchers launches record New Year campaign
22 Dec 2010 | by Rachel Barnes
two years. The campaign, created by McCann Erickson, includes a 16-week run of TV, radio and press ...
Unilever makes £2.3bn swoop on personal care brands
27 Sep 2010 | by Daniel Farey-Jones
to in Unilever's press statement this morning. They include sweetener brand SugarTwin, no-stick baking spray ...
Tesco scores victory over Asda in price claims ad battle
22 Sep 2010 | by John Reynolds
Standards Authority. However, this week Tesco got its own back after complaining about Asda's press ads ...
Coty signs supermodel Klum to be the face of Astor
10 Sep 2010 | by Mark Banham
As part of the long term collaboration, Klum has partnered with the cosmetics manufacturer to help "set artistic direction for a new generation of modern makeup collections and communicate her fashion-forward point of view to consumers, the press and beauty influencers." Klum is the award-winning host ...
Trading Places: This week's people moves in advertising, marketing and media
10 Sep 2010 | by Staff
Regional publisher Johnston Press has appointed Henry Faure Walker as digital and business development ...
Argos 'walrus' by CHI & Partners
08 Sep 2010 | by Argos ‘Walrus’ by CHI & Partners
there will be through the line activity including radio, press, and online. ...
Don't make a promise you can't keep
18 Aug 2010 | by Kim Benjamin
of savers and borrowers. This prompted negative press coverage and expressions of concern from ...
Reinventing marketing: We need to rediscover the real meaning of brand trust
11 Aug 2010 | by Alan Mitchell
the radar of consciousness to press those primeval buttons.' More recently, an Aladdin's Cave ...
HMDG wins Superdrug ahead of pre-Christmas TV ad drive
05 Aug 2010 | by Sara Kimberley
to press ads. HMDG's first Superdrug campaign, which will run on terrestrial TV channels, will highlight ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
