to remove filtersCAMPAIGNS: Kids PR - Norton spins Tracy Island into success
19 Jan 2001 | by NICK PURDOM
. In September a press launch was held at Hamley's toy emporium in London with Anderson again in attendance ...
Search results for Press
CAMPAIGNS: Product Launch - Micro scoot becomes a must-have
26 Jan 2001 | by TARA STEVENS
targeting women's publications. This included issuing press releases on 'Micro-fitness' which contained ...
Dixons hires Le Fevre to revamp retail arms
22 Sep 2000 | by GIDON FREEMAN
of press and PR Hamish Thompson. The agency is thought to have pitched against three other ...
Lidl sets UK branding task for Paradigm PR arm
10 Dec 1999 | by JULIETTE GARSIDE and SEBASTIAN VESPER i
for Lidl: supporting the existing stores, launching new stores and running a national consumer press ...
STOP PRESS: M&S merges press offices under Challier
19 Nov 1999 | by GIDON FREEMAN
Marks and Spencer has merged its food and general press offices into one department under food...Marks and Spencer has merged its food and general press offices into one department under food advertising and PR head Andrew Challier. Challier reports to Kim Winser, newly appointed clothing, home and foods marketing head. The corporate press office is still led by Brian Hudspith, reporting to Clara ...
DIARY: Iceland’s campaigners come out of their shells and go to work on a egg
19 Nov 1999 | by ANDREW HOLT
the national press and women s interest magazines to boiled eggs and organic bread soldiers. Iceland ...
FOCUS: CONSUMER PR - Ensuring brands stay in fashion/PR, rather than advertising, has become the driving force in fashion when it comes to setting trends, says Richard Edwards
24 Sep 1999 | by RICHARD EDWARDS
of choice in stealing a march over the competition. Clothes rails full of press samples, champagne ... our collections as the fashion press would judge them, he says. With consumers more ... of the products that are out there. He says: The fashion press are not psychics, especially ...
STOP PRESS: Consolidated to push Which? brand
13 Nov 1998 | by SOPHIE BARKER
The Consumers Association has appointed Consolidated Communications to conduct a three-month repositioning project for its Which? brand in the south of England. Consolidated competed against Hill and Knowlton, Ketchum Life and Dawson Walker Communications for the account. It will work to ensure consumers...
Countrywide will steer Halford’s latest PR drive
11 Jul 1997 | by JEMIMAH BAILEY
and the regional and national press. The agency will also come up with programmes for the auto division ...
Focus: Marketing Comms - The faces behind the brand names
16 May 1997 | by DANNY ROGERS
. Similarly the consumer press materials make no mention of Mitsubishi. Sutcliffe explains: Usually ... things in a routine and trustworthy manner, says Addition s Miles Pearce. Indeed his trade press ... . We provided the PR companies in each country with details of the research, sample press releases ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
