will be supported by national press and PR activity. It forms part of Homebase s Transforming The Nation campaign ...
LONDON - Paul Thomas has left his position as the managing partner, press at Mindshare, as well.... Thomas joined Mindshare from Universal McCann as press director and was promoted to Mindshare's executive management team in 2006 to take on the role of managing partner, press. Before that, he worked on the client ...
The company will hold a pitch towards the end of next month. The process is being handled by Oystercatchers, along with Bupa's group purchasing team. The account will incorporate digital, direct marketing, experiential, print and press activity. TV advertising, currently handled by WCRS, is not included ...
Labour MPs are urging the Government to halt cuts to its advertising spend in the press to help...strategic co-ordinated approach to advertising and quite simply push more the way of the local press ... newspapers. Although COI figures show its overall press spend has increased from 43.4 million to 51 million in the past two years, several departments admit they are spending less in the local press. COI's digital ...
Gallagher, who heads MGOMD's press, online and search business, will join the Tunbridge Wells-based WFCA as it bids to grow the media operation launched by its chief executive, Michael Richards, in 2004 ... , joined MGOMD in 1999 as an account manager and was appointed as the head of press in 2001 and added ...
Its press department will become the press integration unit, led by the head of press and outdoor, Alan Brydon. He will work with Dave Katz, the agency's head of digital trading, on exploring options in mobile, video and online publications as well as in print. Simon Blackburn, the head of radio at MPG ...
during a promotion for a Channel 4 programme by pressing the green button....Once viewers press the green button, a prompt appears on screen to remind them to watch the programme, while Sky+ users are also given the option to record the show. Channel 4 is the first broadcaster other than Sky to offer this service. ...
's viral, but only if it's good enough. 9.02am: Quickly thumb through City A.M. to find the WWF (5) press ... London Writer: Mike McKenna Art director: Greg Martin Exposure: National press 6. GUINNESS Project ...
Universal won the account in a pitch against the Aegis-owned Carat, Omnicom s Manning Gottlieb OMD and Brilliant Media. The buying account had previously been split between Universal and Carat with Universal handling press and broadcast buying and Carat the online and outdoor. MG OMD will continue to handle ...
The change will be promoted with a TV campaign through Publicis. The ads, which will launch on 2 March, will feature Brenda and Audrey, the transvestite housewives who fronted Bounty's previous campaigns. The TV spot will be supported by outdoor, press and direct marketing activity. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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