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Campaign architect and former Haymarket chief Lindsay Masters passes away

04 Jan 2012 | by Daniel Farey-Jones

. Entrusted by Heseltine in the late 1960s with transforming journalism trade title Worlds Press News ...

Regus calls review of its global media account

08 Sep 2011 | by Sophie Maden

outdoor and press. The company has the strapline "work your way" and uses a range of small agencies ...

All about...The Mail on Sunday

02 Jun 2011 | by Alasdair Reid

-out. WHAT IT MEANS FOR ... ADVERTISERS - Press planners and buyers say that Sunday newspapers have had ... is long overdue. - As Neil Allen, the press trading director at Starcom MediaVest Group, puts it: "It ...

European Commission unconditionally approves News Corp/BSkyB merger

21 Dec 2010 | by Arif Durrani

" the company. News International's four newspapers currently control 37% of UK national press circulation ...

Haymarket's Rupert Heseltine on his first year in office

08 Dec 2010 | by Arif Durrani

by national press coverage of voting scandals and prostitute grannies, the pressure s been on to make ...

Generation why?

25 Jun 2010 | by Jim Moffatt and James Temple, R/GA London

If we could travel back in time to the court of Henry VIII, the people most in fear of their lives (other than his wives and cardinals) were those involved in the publishing and distribution of books and pamphlets. The radical new technology of the printing press was seen as an incredibly dangerous tool ...

Start small, aim big

25 Jun 2010 | by Adam Graham and Zaid Al-Zaidy, Saint@RKCR/Y&R

everything we needed; the independent cinema ad, the press, the posters, the online content, and a great ...

Unleash the power of production

25 Jun 2010 | by Ivan Skoric, TSL Digital

agency specialisations. Print, pre-press, TV and online specialist agencies no longer apply ...

Scotsman.com's recruitment site in £2m ad push

01 Jun 2010 | by Ben Bold

Regional publisher Johnston Press is kicking off a £2m, four-month ad campaign to extend the reach...year. In March, Johnston Press reported a 56% drop in profits during 2009 after it experienced ...

Bloomberg Businessweek to blitz The City to support revamp

27 Apr 2010 | by John Reynolds

The 12-week campaign, developed by JWT, will also focus on a series of tailored print and online ads across media and national press titles. The blitz is supporting the relaunch of Businessweek, as it looks to take the fight to rival Reuters. Further advertising support will appear on taxi sides ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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