NEWS: PR EUROPE
03 May 1996
through the trade, business and daily press. PR for the personal products division was previously ... and economic press. Tandem opened its first Russian sales office last year. VIENNA: Liebowitz leaves ...
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FOCUS: ELECTRONIC PUBLISHING; Clearing a path through the paper
06 Sep 1996 | by TOM DAWN
simultaneously and are easily updated Both journalists and PR people are discovering that press packs ... - an electronic newsletter for employee communications, and multimedia for the motor trade press. A third ... and in the showroom, with a multi-media press pack. We all know how much journalists receive through the post ...
FOCUS: PROMOTIONS AND INCENTIVES; Gift horses to suit corporate courses
19 Apr 1996 | by STUART DERRICK AND SIMON CLARKE
PRESS PROMOTION: Freebies may not provide a direct route to a journalist s heart, but they can...PRESS PROMOTION: Freebies may not provide a direct route to a journalist s heart, but they can ... . Journalists received their own model theatre DIY press conference containing a VNR and a copy of the watch ... of the channel in March. Promotional gifting on press trips has rules of its own. Since 1991 John Goss ...
NEWS: Clubland drag queen Miss Kimberly ...
04 Apr 1996
to it than meets the eye . The agency, which already handles a host of Bass brands, plans a national press...press launch, consumer promotions and a series of club PAs throughout the early summer by Miss ...
MEDIA: Indie claiming a video victory
29 Mar 1996 | by JANET IZATT
videos for pounds 3 with a voucher in the newspaper. It was launched on 23 March with a press, TV ...
CAMPAIGNS: Consumer Promotion; Nexus raises Bramley appeal
15 Mar 1996 | by JEREMY SLATER
logo was designed for Bramley Apple Week for in-store promotions and media coverage, a press pack ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
