Paddy Power ad banned for being offensive to transgender community
16 May 2012 | by Loulla-Mae Eleftheriou-Smith
, and in January, it had a press ad banned for using Liverpool footballer Luis Suarez when he was too young ...
The activity builds on the brand s partnerships with United and Formula One. A 60-second TV ad shows Ferguson at Old Trafford acknowledging an DHL Express courier as he starts his day. The spot is supported by press, outdoor and digital activity, including behind-the-scenes footage of United players ...
, and in January, it had a press ad banned for using Liverpool footballer Luis Suarez when he was too young ...
was pressed and the drama ensues. The payoff comes in the form of a banner, which unravels on the side of a ...
believing in his "smellf". The campaign is running across TV, digital, press and outdoor. The TV work ...
The campaign spans TV, cinema, press, outdoor and digital. "Glide" features a mum who seamlessly deals with the challenges life throws at her while looking stylish. The TV work was created by Mark Slack and Gemma Phillips, and directed by Henrik Hallgren through Rogue. ...
The work is a follow-up to the autumn/winter campaign in 2011, which focused on the clothes and moved away from Fallon s previous "man/woman" positioning. It is based around themes and spans digital, press and online advertising, as well as in-store activity. The clothing in stores ...
The campaign, which launches tomorrow (15 February), features a TV ad supported by digital, press, radio, PR and social media activity, alongside a media partnership with Magic and MSN, and in-store shopper marketing activity. Media buying is handled by Mindshare. The campaign targets families ...
The drive, called 'Get Ahead Of The Games', aims to raise awareness of transport "hotspots" primarily in London, but also in other affected parts of the UK. Created by M C Saatchi, it will run across press, outdoor, radio and digital and is expected to be seen or heard a billion times by the UK public ...
The TV, press and digital campaign, created by McCann London, highlights the lengthening, false lash-effect of the mascara with the line Off The Scale . The 30-second TV spot, directed by Joe Roman through Knucklehead, sees Cheryl invite viewers to "play on a whole new scale". ...
was by Fifty6. The campaign will also run across press, outdoor, social, retail and online. It will be among ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.