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iCrossing founder integrates SEO and social media for PR platform

Zog Media developed the proprietory platform with PitchEngine in order to increase the number of users who find PitchEngine press releases, and other news, on social media sites and organically through ... engine optimization." PitchEngine is used to drive digital, social media press releases or "pitches ...

Generation why?

If we could travel back in time to the court of Henry VIII, the people most in fear of their lives (other than his wives and cardinals) were those involved in the publishing and distribution of books and pamphlets. The radical new technology of the printing press was seen as an incredibly dangerous tool ...

Start small, aim big

everything we needed; the independent cinema ad, the press, the posters, the online content, and a great ...

Unleash the power of production

agency specialisations. Print, pre-press, TV and online specialist agencies no longer apply ...

SunTalk named press digital innovation of the year

at the British Press Awards last night....: "It's great to be at the forefront of the changing media landscape, bringing together press and radio ... released, some have speculated it has fallen considerably short of its target. Paul Thomas, press consultant and former head of press at WPP s Mindshare, said: To a certain extent it s very hard to cost up ...

Rupert Murdoch calls for press freedom in Gulf states

for press freedom in Abu Dhabi, a state which, like Dubai, makes up part of the United Arab Emirates a ...

Trading Places (11 Dec): This week's people moves in advertising, marketing and media

, its new brand-facing, commercial and digital division. ( Media Week ) Johnston Press has appointed ...

Trading Places (13 Nov): This week's people moves in advertising, digital, marketing and media

-Pacific, based in Hong Kong. ( Media Week ) Patrick Whitnall , investment director of press, radio ... who look after press, radio and outdoor activity at the agency. ( Media Week ) John Brown Media ...

Internet outstrips TV but total ad spend plummets 17%

suffered greater revenue reverses than TV, notably print sectors. Press classified was worst off, down 37.3%, followed by directories, down 25%; outdoor, down 22%; and press display, down 20.4%. However, press display is still the third largest sector with a market share of 18.5% and press classified has a market ...

Brill's paid content venture signs up 1,000 affiliates

survey from the American Press Institute reveals that 58% of newspaper publishers believe readers ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.