Aviva plots digital roster overhaul
01 Mar 2012 | by Sara Kimberley
will be responsible for the division s press, online and outdoor advertising, and will mainly focus on business ...
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O2 takes aim at PayPal with mobile payments service
26 Apr 2012 | by Sarah Shearman
to roll out a major above-the-line campaign at the end of the year. The service was unveiled at a press ...
Review of the Year: Top 10 marketing moments of 2011
19 Dec 2011 | by Nicola Clark
to press, Jenny Grey, the director of policy and communications for the Cabinet Office, was acting ...
Lloyds TSB promotes Money Manager
01 Mar 2011 | by Sara Kimberley
campaign, developed with RKCR/Y R's digital arm, Saint, will run across online and display, press ...
Barclays Corporate calls digital review
23 Sep 2010 | by Sara Kimberley
the relatively unusual step of using consumer-style ads in press, outdoor and online to promote the division ...
Generation why?
25 Jun 2010 | by Jim Moffatt and James Temple, R/GA London
If we could travel back in time to the court of Henry VIII, the people most in fear of their lives (other than his wives and cardinals) were those involved in the publishing and distribution of books and pamphlets. The radical new technology of the printing press was seen as an incredibly dangerous tool ...
Start small, aim big
25 Jun 2010 | by Adam Graham and Zaid Al-Zaidy, Saint@RKCR/Y&R
everything we needed; the independent cinema ad, the press, the posters, the online content, and a great ...
Unleash the power of production
25 Jun 2010 | by Ivan Skoric, TSL Digital
agency specialisations. Print, pre-press, TV and online specialist agencies no longer apply ...
OgilvyOne scoops integrated Bupa account
06 May 2010 | by Matt Williams
, print and press activity. The work will have a particular focus on Bupa's health insurance offering ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
