Heathrow runs family-friendly Easter campaign
14 Mar 2012 | by Loulla-Mae Eleftheriou-Smith
across outdoor, press, digital, radio and London Underground, until 8 April. Media planning is being ...
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Heathrow 'UK growth can't wait' by Masius
15 Mar 2012
The work incorporates outdoor, digital and press advertising. ...
Ryanair bets on 888.com deal
23 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
airline was slammed by the Advertising Standards Authority for cashing-in on two press ads featuring ...
Love Home Swap to ramp up marketing and partner with Mumsnet
23 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
Love Home Swap ( www.lovehomeswap.com ) is launching a marketing campaign at the end of March, featuring digital, radio, and direct activity. It will be supported by press inserts across newspapers and travel, style and property magazines and will run for three months. The activity uses the strapline ...
TfL 'the Olympic delivery' by M&C Saatchi
31 Jan 2012
The ads use caricatures of Olympic and Paralympic athletes in day-to-day London transport situations and encourage people to seek information before travelling. The work was written by Joe Miller, art directed by Tristan Cornelius and illustrated by Tokyoplastic. The campaign will? include press ...
TfL launches 'Get Ahead Of The Games' ads
30 Jan 2012 | by Gemma Charles
The drive, called 'Get Ahead Of The Games', aims to raise awareness of transport "hotspots" primarily in London, but also in other affected parts of the UK. Created by M C Saatchi, it will run across press, outdoor, radio and digital and is expected to be seen or heard a billion times by the UK public ...
Q&A: Thomas Cook's Michael Johnson on brand strategy, life after the Redknapps, online challenges and that TUI campaign
26 Jan 2012 | by Loulla-Mae Eleftheriou-Smith
on TV, radio and in the press are much more about letting the customer know about our product offering ...
Tourism Ireland 'jump into Ireland' by Publicis London
10 Jan 2012
The global campaign includes TV, radio, press, cinema and online advertising, and launches this month in 22 markets around the globe to an estimated annual audience of 250 million potential visitors. The soundtrack for the TV ads is taken from Snow Patrol's latest album, Fallen Empires . The campaign ...
Travel and tourism industry launches campaign for 'Fair Tax on Flying'
03 Mar 2011 | by Loulla-Mae Eleftheriou-Smith
significant strain on hard-pressed family budgets and hamper the UK economy s growth." Keith Williams ...
VisitBritain targets affluent travellers with luxury campaign
25 Feb 2011 | by Loulla-Mae Eleftheriou-Smith
The jointly funded campaign is called 'Britain. A tradition of Luxury' and has been created by integrated agency Albion. It features press and online activity, supported by email, direct marketing and a campaign microsite, www.visitbritain.com/sg/emirates . It will run in China, India, UAE ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
