Anniversaries: Careful with the birthday party
21 Jan 2005
. The manufacturer had lost touch with him years before and launched a nationwide search via press release, complete ...
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The IPR PRide Awards 2004/5: West of England - Award winners pick up their accolades
11 Feb 2005
clear objectives, such as avoiding hostile press coverage and communicating with existing staff ... of the need to back up press meetings with news and of the news agenda in a niche area. A successful campaign ...
Campaign: Second Opinion
14 Jan 2005
exceptional value for money. What nobody knows is what the press reception might have been anyway, because ... . More could have been made of the press office which was uninviting, and there was no sense at the event ...
Campaign: World AIDS Day makes HIV everyone's issue - Voluntary Sector Comms
14 Jan 2005 | by Ruth Smith
, new media and online press. The team emphasised that HIV is an issue for everyone and highlighted ...
News Analysis: Travel giants build on brand loyalty
07 Jan 2005
loyalty is to ensure that the product is something people will want again and again. Through press trips ...
The Year Ahead: What will you face?
07 Jan 2005 | by Jo Bowman
to press, the future of government funding for PR and other communications degrees was hanging ...
Campaign: Salsa gives Tropicana brand Latin groove - Sponsorship
10 Dec 2004 | by Steve Hemsley
story for the regional press as they could focus on the local heats and track the progress ... and Evaluation National press interest for the competition included the Daily Mail and the Daily Express ...
The IPR PRide Awards 2004/5: East Anglia
03 Dec 2004
. Chris Starkie, business editor, Eastern Daily Press The IPR Awards are fast becoming an important part ... in the media announcement. Consequently, the resulting coverage in the national press was excellent. The team ... - that achieved loads of national press cuttings. Other programmes ranged from work with dotcom and data firms ...
The IPR PRide Awards 2004/5: Northern Ireland
03 Dec 2004
achievement and encouraging professional development either. The annual IPR/BT Press Broadcast Awards have ...
The IPR PRide Awards 2004/5: Wales
26 Nov 2004
to usable press releases from PR land. But the best stories are always from good contacts without a press ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
