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Asda appoints Matthew Hanson to press, outdoor and direct role

LONDON - Asda has appointed Matthew Hanson to head up press, outdoor and direct advertising

Digital & Direct brief: WRAP launches press and radio campaign

and local authorities to reduce waste and recycle more, has launched a press and radio campaign urging

Digital & Direct brief: Orange runs press and radio campaign

Orange is running a press and radio campaign to promote its business price plans, using

Prospect Swetenhams to include lifestyle data in Johnston Press files

LONDON - Prospect Swetenhams has enhanced the Johnston Press list it manages with added lifestyle...Prospect Swetenhams won the list management contract for Johnston Press in December. Annette ... with Johnston Press to create lifestyle surveys using the database, with questions on sectors ranging from ... director for Johnston Press, said: "Our readers -- both on- and offline -- have a high level of loyalty ...

Direct brief: Food and Drink Federation launches press campaign

The Food and Drink Federation is launching a press campaign to support its preferred guideline

Direct brief: AirMiles launching national press campaign

AirMiles is launching a national press campaign, through Partners Andrews Aldridge, targeting

Campaign Annual 2007: Top 10 Press ads

the freshness of Waitrose eggs, the agency got this out a day later, showing the rapid reactive nature of press ... Art director: Simon Morris 10. ITV, 'QUEEN' ITV used M&C Saatchi to produce a stack of press ads ...

Campaign Annual 2007: Top 10 Regional press ads

tailor-made opportunity for the regional press to show off its strengths as an advertising medium, given ... press advertising at its best makes full use of local landmarks to whip up a bit of local pride ... more of this sort of thing - a national advertiser using regional and local press to fine-tune its ...

Johnston Press makes lists available for first time

LONDON - Johnston Press, the local newspaper group, has appointed Prospect Swetenhams to manage its...The list has been compiled from competitions, special offers and online enquiries. It is the first time that the list has been made available. Prospect Swetenhams won the contract after a competitive pitch. Regional newspaper group Johnston Press owns newspapers across the British Isles ...

Direct brief: RSPCA rolls out press campaign

The RSPCA is rolling out a press campaign targeting 25- to 45-year-old women. The ads ask readers

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.