to remove filtersMediaCom execs quit to start new direct response agency
01 Jul 2008 | by Andrew McCormick
how to make more money for their business." Howse joined MediaCom as a press buyer from Publicis ...
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Regulator appointed for the direct marketing industry
04 Sep 2008 | by Tristan O'Carroll
and adverse publicity through a public statement to the national and/or marketing press. The independent ... Authority and a Press Complaints Commissioner, heads a board comprising four industry and four independent ...
FT kicks off subscriptions campaign
27 May 2008 | by Andrew McCormick
Tullo Marshall Warren has developed a campaign promoting free trial subscription offers, using press, e-mail and online display advertising. The agency has developed the tagline "From corporate high ... for annual subscriptions. Press inserts in weekly consumer titles, including The Economist, Time Out ...
Insiders' Guide - Zed Media print buying team
13 May 2008 | by Media Week
and Luisa Parginou represent the engine room of the media-buying operation, Claire Sweeney manages the press ...
Direct MediaCom in £5.5m account win
22 Apr 2008 | by Media Week
in direct mail and press, including extensive advertising in Sunday newspaper supplements. ...
John Brown reappointed as publisher of education titles
28 Aug 2007 | by Ben Bold
available for comment at the time of going to press. Earlier this year (20 March), Media Week reported ...
Equi=Media wins Imagine Homes account
06 Mar 2007 | by Staff
and specialist press into outdoor advertising and promotions. It will also carry out natural and paid-for search ...
Capital One reviews digital media account
19 Jul 2006 | by by James Livesley
largest budget after direct at £9m, with internet at £7m and press spend of £1m, according to figures ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
