IAB Figures: Digital adspend grows 14.4% to £4.8bn
03 Apr 2012 | by Sarah Shearman
build brands online in the same way as TV and press". He said that another factor, driving ...
Search results for Press
Search filters:
By Channel
-
Direct Marketing
By Industry Sector
-
Media / Entertainment
Click 
to remove filters
Add Search Filters:
By Date
By Publication
- brandrepublic.com (128)
- Campaign (76)
- campaignlive.co.uk (6)
- Marketing (218)
- marketingmagazine.co.uk (7)
- mediaweek.co.uk (2)
- Media Week (6)
By Channel
- CRM/Customer Insight (10)
- Database Marketing (20)
- Lists/Data (5)
- Print/Mail/Fulfilment (10)
By Industry Sector
- Ambient / Outdoor (15)
- Broadband / Telecoms (3)
- Cinema (2)
- Digital (71)
- Magazines (27)
- More...
- Mobile (3)
- Press (38)
- Radio (71)
- Sports (19)
- Television (146)
- Video Games (2)
- Less...
By Media
- Video (4)
Direct mail spend predicted to fall 1% this year
12 Apr 2012 | by Daniel Farey-Jones
.8% to 4.78bn, and press down 8.4% to 3.95bn. Royal Mail has claimed that in the half year ended 25 ...
Heathrow runs family-friendly Easter campaign
14 Mar 2012 | by Loulla-Mae Eleftheriou-Smith
across outdoor, press, digital, radio and London Underground, until 8 April. Media planning is being ...
National Lottery campaign spotlights charity funding
29 Feb 2012 | by Ed Owen
The 'Life Changing' campaign, created by Abbott Mead Vickers BBDO, will run across TV, press and digital and at 29,000 point-of-sale outlets, with media planning by MPG and buying by OMD. The ads are designed to showcase some of the 370,000 good causes the lottery funds, 70% of which receive grants of 10 ...
Love Home Swap to ramp up marketing and partner with Mumsnet
23 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
Love Home Swap ( www.lovehomeswap.com ) is launching a marketing campaign at the end of March, featuring digital, radio, and direct activity. It will be supported by press inserts across newspapers and travel, style and property magazines and will run for three months. The activity uses the strapline ...
More data leaks while Europe cracks down on wrongdoers
26 Jan 2012 | by Daniel Farey-Jones
Data leaks typically attract about the same degree of negative press as tanker disasters, as O2 has found out. Trust built by the mobile network was tainted with suspicion yesterday when the press widely picked up on a software designer s discovery that O2 has (accidentally it claims) been ...
Warner Leisure Hotels launches new TV ad
03 Jan 2012 | by Loulla-Mae Eleftheriou-Smith
The campaign, created by agency SOUK360, is running across TV until 12 February, supported by press and direct marketing activity. Media buying is being handled by Mike Colling Company. The ad showcases Warner Leisure's range of activities and evening entertainment, and aims to increase bookings ...
Review of the Year: Top 10 marketing moments of 2011
19 Dec 2011 | by Nicola Clark
to press, Jenny Grey, the director of policy and communications for the Cabinet Office, was acting ...
Marketers prepare for impact of Bailey childhood report
07 Jun 2011 | by Gemma Charles
The report, which has been backed by Prime Minister David Cameron, includes the prohibition of under-16s from peer-to-peer marketing activity, covering up front-page sexualised press images ... , the press and TV or the music industry, we need to help everyone respect the clear objective ...
Future targets Xbox mag subscribers with personalised ads
27 Oct 2010 | by Ben Bold
with a series of personalised press ads aimed at magazine subscribers.
Additional Information
Campaign Jobs
- Insight Executive/Manager Elizabeth Norman International £40000 per annum, West London
- Marketing Executive - leading performance consultancy - up to £35K depending on experience f1 Recruitment Up to 35K depending on experience, West London
- SAS Senior Analyst- Direct Marketing Agency Harnham Search and Selection £45000 - £55000 per annum + Package, London
- Research Manager Major Players £35000 - £45000 per annum, London
- Senior Research Executive Major Players £30000 - £45000 per annum, London
Highest rated
Most viewed
- Sorrell says Adam & Eve acquisition 'shows DDB needed some help'
- Phones4U horror spot tops 2011's most complained about ads
- National Trust launches Wallace and Gromit ads
- M&M characters test out 'British' costumes in Jubilee ad
- 'Bigger. Fatter. Gypsier.' campaign will be investigated by watchdog
- Joint finally opens for business
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
