Commercial TV and radio remain strong in Q1
14 Mar 2012 | by Arif Durrani
the UK. Today s forecast offered no respite for the embattled press sector, forecast to fall 1 ...
The regional press ad, created in-house, ran as a piece of advertorial with the headline, "Celebration of links between Scotland and China as pandas arrive in Edinburgh." Above the headline, the ad stated that the column was sponsored by Natural Scotland, however, the following text in the column ...
the UK. Today s forecast offered no respite for the embattled press sector, forecast to fall 1 ...
The campaign, created by Euro RSCG, launches on Tuesday (28 February) and features a TV ad supported by press, digital, radio, sampling and point of sale activity. The TV ad uses computer animation to create a "magical forest", which RB claims is inspired by blockbuster films 'Avatar ...
exposure: Radio, outdoor, press, TV, VoD, MMS Budweiser - Ice Cold Index Script: Presenter : Hi ...
P G, which owns laundry brand Ariel, challenged whether claims made in poster and press ads that Persil Small Mighty gave "unbeatable results even in 30 minutes" could be substantiated. It also ... and press ads breached CAP Code (Edition 12) rules 3.1(Misleading advertising), 3.7 (Substantiation), (3 ...
. The bulk of its advertising spend is directed at press and TV, with the remainder split between direct ...
the most-trusted claim with any evidence. It banned the TV, outdoor and press ads from reappearing ...
net sales. Representatives of MediaCom could not be reached for comment at press time ...
In a video ad, Bloom and Miller outline the nature of the 'Today. To Help. Together' initiative between Boss Orange and Unicef and its aims. The campaign, which has been created by Steve Elston, Izzy Critchley-Salmonson and Angela Harding at Grey London, will run online, in press ads and in Hugo Boss stores ...
Tesco has failed to get a press ad from rival Asda banned, as the tit-for-tat battle between...The dispute between the two supermarket giants centred on a price-guarantee ad taken out by Asda across the national press. The ad stated: "ASDA Price GUARANTEE We mean it! 10% cheaper or we'll give you the difference. Guaranteed on your comparable grocery shopping versus Tesco, Morrison ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.