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ASA raps Scotland's panda 'gift' claim

The regional press ad, created in-house, ran as a piece of advertorial with the headline, "Celebration of links between Scotland and China as pandas arrive in Edinburgh." Above the headline, the ad stated that the column was sponsored by Natural Scotland, however, the following text in the column ...

Commercial TV and radio remain strong in Q1

the UK. Today s forecast offered no respite for the embattled press sector, forecast to fall 1 ...

Review of the Year: Top 10 marketing moments of 2011

to press, Jenny Grey, the director of policy and communications for the Cabinet Office, was acting ...

Ford pulls News of the World advertising following Milly Dowler allegations

against the News of the World. We are currently reviewing our options." The press office of Virgin ...

Lynx turns to outdoor augmented reality

toilette, and is being backed by an 8.3m advertising and marketing campaign that includes TV, press ...

Kleenex ads to feature Linford's tiny packet

Linford Christie is to appear in press and outdoor ads for Kleenex, boasting: "I've got a tiny

Trading Places: This week's people moves in advertising, marketing and media

Regional publisher Johnston Press has appointed Henry Faure Walker as digital and business development ...

Petfood brand bids to raise profile

Nature's Menu offers a range of high-quality petfood free from artificial colours, flavours and preservatives and includes a mix of meat, vegetables, and rice. The company sells directly to consumers through its website, as well as through pet retailers. It has previously used press ads in magazines aimed ...

Generation why?

If we could travel back in time to the court of Henry VIII, the people most in fear of their lives (other than his wives and cardinals) were those involved in the publishing and distribution of books and pamphlets. The radical new technology of the printing press was seen as an incredibly dangerous tool ...

Start small, aim big

everything we needed; the independent cinema ad, the press, the posters, the online content, and a great ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.