30 Mar 2010
| by Adam Woods
, online was the only media channel to grow during the first half of last year. TV and press adspend may ...
28 Jul 2009
| by Claire Murphy
designed the product to be used by couples in established relationships. Subsequent press coverage picked ...
for the number of press trips arranged by the press team; clearly, success here aids the first objective. Our ...
28 Jul 2009
| by Becky Wilkerson
. The launch also included distribution of press releases online, as well as a viral push. As a result of the month-long campaign, more than 71,000 full-page reads of online press releases were triggered ...
the products. The Body Shop achieved offline press attention, covering both the new website and fresh product ...
11 Dec 2008
| by Miranda Fitzgerald
The ASA surveyed 927 ads across a variety of media, including TV, radio, online, press, posters and direct mailings. It found only 1% of the ads breached the code that was introduced last year to tackle childhood obesity. The non-alcoholic drinks sector was found to have the lowest rate of compliance ...
11 Dec 2008
| by Amanda Nottage
by advertiser of their spend on TV, press, radio, cinema and outdoor, see the 20 February issue of Marketing ...
02 Dec 2008
| by Ed Kemp
charming press ads that wrapped the value message in wit and charm and self-depreciation. However ...
25 Nov 2008
| by Joe Thomas
such as Dove and Burger King for guidance. Press and outdoor are the competition's home turf; 368,000 would ...
18 Nov 2008
| by Gemma Charles
-term distribution agreements with pub companies, so acting on the downward sales trend is a pressing issue ...
18 Nov 2008
| by Staff
as Marketing went to press. ...
18 Nov 2008
| by Staff
, which will be supported by TV and press ads. Barnardo's shock ads Barnardo's will focus ...