26 Apr 2012
| by Sarah Shearman
to roll out a major above-the-line campaign at the end of the year.
The service was unveiled at a press ...
14 Mar 2012
| by Helen Edwards, PPA, Business columnist of the year
by the national press.
Welcome to Buy My Face, created by Cambridge graduates Ed Moyes and Ross Harper ...
, social-media traffic only really took off once the story got into the mainstream press. The best digital ...
14 Mar 2012
| by Alex Brownsell
into the space. It is a great place to be.'
With that, Dima is off to tend to more pressing family matters ...
08 Feb 2012
| by Matthew Chapman
City Index has hired TMW to produce integrated marketing campaigns on a project-by-project basis with the first burst of activity focusing on its City Trading mobile app and free trading strategy seminars.
Press ads and banner ads will push the app and seminars as the company attempts to set itself apart from ...
02 Feb 2012
| by Amanda Mackenzie
economies. There is a pressing need for companies to demonstrate the social value of what they are doing ...
19 Dec 2011
| by Nicola Clark
to press, Jenny Grey, the director of policy and communications for the Cabinet Office, was acting ...
13 Dec 2011
| by Gail Kemp
.
*Adspend data for the period Nov 2010-Oct 2011 supplied by Ebiquity (total adspend includes press, TV ...
30 Nov 2011
| by Helen Edwards
The British have a contradictory attitude to wealth. When just two individuals recently shared a 160m capital gain, and paid not a penny in tax, they were feted in the press, their faces beaming out under cheery headlines.
They had made their fortune, not through endeavour or risk, but by choosing ...
05 Oct 2011
| by Sarah Shearman
of attempting to convey a transparent approach in its marketing.
Two years ago, it launched a press, outdoor ...
28 Sep 2011
that broke this month with a 60-second launch spot and a press release promising a commitment to 'excellent ...