RBS to retain John Brown
07 Jul 2009
2007. Neither John Brown nor Seven Squared was available for comment as Marketing went to press. ...
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Biggest brands: Top 100 online advertisers 2010
30 Mar 2010 | by Adam Woods
, online was the only media channel to grow during the first half of last year. TV and press adspend may ...
NYSE hands UK media job to MPG
05 May 2009 | by Sarah Johnson
The global account is worth £20.4m; £2m of this will be invested in the UK. Separately, Euro RSCG has been awarded the NYSE's global creative account, formerly held by Fallon Minneapolis. The NYSE has previously run UK campaigns across outdoor, press and online. It is believed that it plans ...
Biggest brands: Top 100 advertisers 2008
11 Dec 2008 | by Amanda Nottage
by advertiser of their spend on TV, press, radio, cinema and outdoor, see the 20 February issue of Marketing ...
Halifax sticks to ad course post merger
02 Dec 2008 | by Alex Brownsell
LONDON - Halifax is to press ahead with its above-the-line marketing strategy, despite doubts over
Media: Bank appoints Total Media
25 Nov 2008
The agency, which has worked with the financial-services brand since 2006, will handle the media for its investment management business in Asia and Europe, and develop a digital strategy and press ads. Earlier this month, Morgan Stanley announced plans to cut up to 3300 jobs - nearly 10% of its workforce ...
First Direct uses social networking to make banking personal again
18 Nov 2008 | by Alex Brownsell
by a press campaign targeting lifestyle magazines and quality national newspapers, plus online banners ...
Corporate hospitality risks backlash during austere times
18 Nov 2008 | by Ed Kemp
Last week, RBS was hauled over the coals by the press following its ill-advised decision to proceed with an elaborate staff party. The Sun railed against the bank, whose bosses enjoyed 'a secret 150,000 junket at a five-star hotel' following its 15m taxpayer-funded bail-out. The counter ...
The week in marketing: 18 November
18 Nov 2008 | by Staff
, which will be supported by TV and press ads. Barnardo's shock ads Barnardo's will focus ...
Santander widens Lewis Hamilton sponsorship to include Bradford & Bingley and Alliance & Leicester
04 Nov 2008 | by Gemma Charles
. The work, created by WCRS and Woo, will run on TV, in the national press, and in branches of Abbey, Alli ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
