Media Relations: Software vendor eGain in PR push
18 Jun 2004
aggressive approach to its PR strategy in an attempt to raise its profile in trade press.
brutal in the preservation of secrecy. Only a handful of executives are allowed to speak to the press - a ...
aggressive approach to its PR strategy in an attempt to raise its profile in trade press.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.