McDonald's opts for a pedal-powered festive push
29 Nov 2011 | by Sara Kimberley
Stick directed the spot, which is also supported by outdoor and press. OMD handled the media planning ...
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Chip shop spoofs Beckham Bodywear ad
21 Feb 2012 | by Matthew Chapman
Bartlett is jumping on the back of National Chip Week with a press campaign for its russet potatoes, which ...
Focusadvertising picks-up Domino's and Wendy's in Dubai
25 Apr 2011 | by Ed Owen
Focusadvertising won in a three-way pitch against 3Points and JWT, with Focusadvertising winning the below-the-line and JWT the above-the-line business. The agency will drive brand appeal across the sector, using email, social media, posters, press ads, outdoor marketing material, and in-store display ...
'It's all good' brings McCain back from the brink
21 Jan 2011
by a hostile press. Now it wasn't just The Guardian and The Independent demonising fast ...
Generation why?
25 Jun 2010 | by Jim Moffatt and James Temple, R/GA London
If we could travel back in time to the court of Henry VIII, the people most in fear of their lives (other than his wives and cardinals) were those involved in the publishing and distribution of books and pamphlets. The radical new technology of the printing press was seen as an incredibly dangerous tool ...
Start small, aim big
25 Jun 2010 | by Adam Graham and Zaid Al-Zaidy, Saint@RKCR/Y&R
everything we needed; the independent cinema ad, the press, the posters, the online content, and a great ...
Unleash the power of production
25 Jun 2010 | by Ivan Skoric, TSL Digital
agency specialisations. Print, pre-press, TV and online specialist agencies no longer apply ...
Piers Morgan strips off for new Burger King ad
15 Jun 2009 | by Matt Williams
Created by the ad agency Crispin Porter Bogusky, the press ad features Morgan lying down naked in front of a fire, with a gold Burger King medallion around his neck and a small red cloth to hide his modesty. A strapline reads: "The scent of seduction, with a hint of flame-grilled meat." The new ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
