, online was the only media channel to grow during the first half of last year. TV and press adspend may ...
The ASA surveyed 927 ads across a variety of media, including TV, radio, online, press, posters and direct mailings. It found only 1% of the ads breached the code that was introduced last year to tackle childhood obesity. The non-alcoholic drinks sector was found to have the lowest rate of compliance ...
by advertiser of their spend on TV, press, radio, cinema and outdoor, see the 20 February issue of Marketing ...
Npower animation tie Npower has signed Aardman Animation characters Wallace and Gromit as brand ambassa-dors ahead of a radio and press campaign focused on energy efficiency, which will break on Friday. Npower marketing director Kevin Peake said the duo would help to generate a greater sense of warmth ...
LONDON - McDonald's is launching a 2 for 1 cinema ticket offer supported by TV, press and online
The fast-food giant's only Olympic-themed UK activity is a press competition to win a trip to Beijing. This low-key approach contrasts sharply with most of McDonald's major markets. In the US it is promoting its southern-style chicken with athletes on the packaging, while in Australia it is running a ...
the national roll-out of its Angus mini-burgers, it is running a press campaign created by Crispin Porter ...
advertising, while a TV, press, outdoor and radio campaign, created by Bartle Bogle Hegarty, will back its ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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