The campaign spans TV, cinema, press, outdoor and digital. "Glide" features a mum who seamlessly deals with the challenges life throws at her while looking stylish. The TV work was created by Mark Slack and Gemma Phillips, and directed by Henrik Hallgren through Rogue. ...
The press and radio campaign features Princess Xenia Gabriela Florence Sophie Iris of Saxony. She was invited to use Ikea s quick, easy and free mattress guide (www.ikea.co.uk/mattressguide) to discover the perfect mattress that complemented her sleeping habits. ...
. The campaign will run on Coronation Street sponsorship idents, online, video-on-demand, press, in ...
microsite. It was art directed by Liv Wadstr m, is supported by press, online and poster advertising. ...
Its 'feed your family for 50 a week' challenge recommends family meals from an average of 60p per meal per person. The brand carried out research to inform the campaign, using several different children and observing them at home. This is the focus of the TV ads while the press campaign highlights ...
The 60-second TV ad encourages consumers to live for a sustainable future as part of its Ethical Plan, which aims to cement its reputation as the most socially responsible businesses in the UK. Spanning TV, press and social media, the campaign, created by TBWA\Manchester, provides guidance on how ...
House of Fraser has launched a new press campaign and digital film produced by Harriman Steel
Selfridges has launched a press campaign to support '10 Days of Play,' the first in a series...These events include mini-makeovers and exclusive products, all within the theme of 'play'. As part of the initiative, Chanel's new Soho collection will also be made available in store before anywhere else. The press ads broke in the Evening Standard and Metro last week. Each execution aims ...
. The 90, 60s, 20-second ads will be supported by a press campaign. Steve Sharp, marketing director of M ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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