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LONDON - PepsiCo has unveiled a press campaign for Gatorade, which features Brazilian footballer...The overall campaign, called we love sweat', is being back by 2m and rolls out on 16 May. The press ads also feature Usain Bolt, the 100m Olympic Champion and Delon Armitage, the England Rugby back. The we love sweat' campaign has been created by AMV BBDO and is designed to capture the emotion felt ...
LONDON - Regional newspaper publisher Johnston Press, which is working on a refinancing package.... Johnston Press publishes the Scotsman as well as more than 200 local newspaper titles. It has said it has ...
TUI Travel, the UK's largest tour operator, is running a knocking press ad campaign against ailing...TUI Travel, which owns Thomson Holidays and First Choice, has placed press ads in today's national press (25 November), talking up the Thomson brand against its rival's financial woes. The ad, which runs under the brand's "Your holiday to a T" strapline, states: "You can smile with Thomson because you ...
The Portman Group, the drinks industry marketing watchdog, has launched a press campaign to raise
LONDON - Patek Philippe, the luxury Swiss timepiece brand, has rolled out a global print ad campaign to highlight the company's values.
LONDON - Johnston Press, the regional newspaper group, has suffered a 35% year-on-year drop...difficulties facing the regional press as it battles the recession. Property advertising revenue have taken a big hit in the local press. The group has seen a 32.4% drop year-on-year so far in 2009. Motors ...
LONDON - The NSPCC has been told to pull a national press ad, after readers challenged its claim
onto diversified platforms. The local focus of the regional press, along with the innovation ... but it is the reality. The consumer has changed and local press has lost the relevance it once had. Consolidation may ... outlook, away from local issues and local society - the content of the local press. The second is the 'L ...
British Airways is providing free newspaper and online ads for selected small and medium-sized businesses (SMEs) through its On Business loyalty scheme.
LONDON - A press ad for Sky Broadband has been banned after the Advertising Standards Authority
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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